Planning Lead

Planning Lead Overview

WPP Media is seeking a Planning Lead to join their dynamic planning team in London. This role is pivotal in driving the planning output for clients and ensuring the delivery of exceptional media strategies. As a Planning Lead, you will be responsible for leading the planning output for specific clients, articulating strategic approaches into media behaviors, and training the wider team.

Your role will involve utilizing various tools and specialisms to identify growth opportunities and enhance measurement and learning agendas. You will also work to increase the visibility of the planning team within the organization and bring innovative perspectives to planning methodologies.

Key responsibilities include:

• Leading the planning output for specific clients at Wavemaker, ensuring the creation of exceptional media strategies.
• Articulating strategic approaches into media behaviors and providing training and support to the wider team.
• Utilizing tools and specialisms beyond traditional planning to identify growth opportunities and enhance measurement and learning agendas.
• Enhancing the visibility of the planning team within the broader organization and bringing innovative perspectives to planning methodologies.
• Overseeing the development of all planning responses, ensuring high-quality execution across all projects.
• Managing senior client relationships, understanding their business needs and driving growth initiatives.
• Supervising the planning team, setting clear objectives, structures, and conducting regular performance reviews.
• Fostering relationships with media owners to identify opportunities for creating outstanding work.
• Possessing a strong commercial understanding of Wavemaker’s products and effectively communicating suitable solutions to clients.
• Leading storytelling efforts to add value and enhance the quality of output.

To be successful in this role, you should have:

• Advanced knowledge of the media industry and future trends, serving as an internal consultant on various tools and technologies.
• The ability to perform complex analyses to identify potential issues and support business leaders in finding effective solutions.
• Expertise in stakeholder management, anticipating client needs and providing strategic advice based on a deep understanding of their industry.
• Advanced communication skills, capable of delivering impactful information and creating engaging presentations.
• Expertise in campaign management, ensuring accuracy and thoroughness while balancing short-term and long-term goals.
• Strong storytelling capabilities, able to persuade decision-makers and design effective communications for diverse audiences.
• Proven ability to innovate and develop strategies that leverage new technologies and products.

WPP Media offers a comprehensive benefits package, including competitive medical, vision, and dental insurance, group retirement plans, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company is committed to fostering an inclusive culture and provides opportunities for professional development and networking.

This role operates on a hybrid working model, with teams in the office approximately four days a week. Candidates must have the right to work in the UK. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Degree Requirement: Bachelor’s

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