Creative Strategy Manager, Events

Creative Strategy Manager, Events Overview

The Economist Group is seeking a Creative Strategy Manager for Events to join their team in London. This role is pivotal in crafting commercially viable event solutions that enhance client relationships and drive new business opportunities for Economist Enterprise.

Key Responsibilities

• Lead the strategic creation of proposals for customized and large-scale events, aligning client goals with innovative, insight-driven solutions.
• Collaborate with sales teams to craft commercially attractive propositions that balance client aspirations, editorial integrity, and practical delivery considerations.
• Work alongside partnership strategists and other colleagues within Economist Enterprise to create integrated client solutions that merge events with research, content, and additional services as needed.
• Collect insights from client discussions, proposal results, and market trends, providing recommendations to enhance event offerings and commercial strategies.
• Oversee and continuously refine the proposal development process to ensure timely delivery of high-quality proposals.
• Maintain proposal templates, commercial guidelines, case studies, and other sales resources to support the creation of consistent, high-quality proposals.
• Act as a strategic liaison between sales, event delivery, and partnership strategy teams throughout the proposal development lifecycle.

Qualifications

• Demonstrated experience in developing strategic proposals or client solutions within a B2B context.
• Strong commercial awareness, including understanding pricing, profitability, and delivery aspects.
• Experience in live events or the ability to rapidly acquire knowledge about event design and execution.
• Exceptional written communication and storytelling abilities.
• Strong analytical and strategic thinking skills, utilizing insights to inform recommendations and client solutions.
• Proven capability to influence and foster alignment among multidisciplinary teams without direct authority.
• A curious mindset with a dedication to continuous learning.
• Highly organized, adaptable, and collaborative, with the ability to manage multiple priorities in a dynamic environment.

Benefits

• Highly competitive pension or 401(k) plan.
• Private health insurance.
• 24/7 access to counseling and wellbeing resources through the Employee Assistance Program.
• Work From Anywhere program allowing up to 25 days of remote work per year.
• Generous annual and parental leave policies.
• Dedicated days off for volunteering and moving home.
• Free access to all Economist content, including online subscriptions, apps, and podcasts.

This position operates on a hybrid working pattern, requiring attendance in the office for three or more days each week.

Degree Requirement: Not Specified

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