Director, Strategic Partnerships

Director, Strategic Partnerships Overview

As the Director of Strategic Partnerships at Marshall Group, you will spearhead the global collaboration and strategic partnership initiatives, identifying opportunities that enhance the brand’s relevance and long-term growth within the cultural ecosystem. Reporting directly to the VP of Brand Marketing, you will be responsible for defining the global strategy for brand collaborations, long-term partnerships, and ambassador programs that align with Marshall’s music heritage and brand purpose.

Key Responsibilities

• Lead the global collaboration and strategic partnership strategy across brand collaborations and long-term partnerships.
• Develop the partnership strategy, principles, and success criteria in alignment with Marshall’s long-term brand direction.
• Identify and prioritize partnership opportunities that strengthen brand relevance, cultural credibility, and commercial impact.
• Build and manage a balanced portfolio of strategic partnerships and collaborations.
• Support Marshall’s global brand ambassador strategy for cultural voices outside music.
• Define how Marshall participates meaningfully within the wider cultural ecosystem while remaining true to the brand’s purpose and heritage.
• Translate brand direction into clear frameworks for cultural participation in collaboration with the Senior Integrated Marketing Manager.
• Guide internal teams and external partners in applying Marshall’s brand direction consistently across collaborations.
• Partner with regional and cross-functional teams to activate partnership strategies effectively across categories and markets.
• Support campaign planning, creative briefing, and provide strategic guidance for key collaborations and partnerships.
• Ensure partnership work is connected to broader integrated marketing plans and the overall brand narrative.
• Define the strategic intent for collaboration and partnership opportunities that influence future product and brand experiences.
• Collaborate with Product and Commercial teams to ensure partnership opportunities are considered early in roadmap planning.
• Support the VP of Brand Marketing in governance and prioritization for brand-led collaboration opportunities.
• Act as a senior external representative of the Marshall brand, building and maintaining relationships across cultural, creative, entertainment, and commercial communities.
• Provide insights on partnerships, collaboration, and cultural trends to inform brand and business strategy.
• Represent Marshall in senior-level discussions with collaborators, partners, and industry leaders.

Who We’re Looking For

• Strong strategic leadership and decision-making capability, with the ability to set long-term direction and guard brand integrity.
• Deep understanding of brand building through culture, partnerships, and collaborations.
• Excellent stakeholder leadership skills, able to influence at senior levels across Brand, Product, Commercial, and regional teams.
• Confident external representative and thought leader, comfortable leading senior-level partner and collaborator discussions.
• Ability to balance creative ambition with commercial and operational realities.
• Clear communicator with strong judgement, able to provide clarity and direction in complex environments.
• 8-10+ years’ experience in strategic partnerships within global consumer, lifestyle, or cultural brands.
• Senior leadership experience defining and leading collaboration, partnership, or brand-led cultural strategies at a global level.
• Proven track record of shaping brand direction through partnerships, collaborations, ambassador programs, and brand-led initiatives beyond traditional marketing.
• Strong experience operating within complex, matrixed global organisations, setting governance, priorities, and decision-making frameworks.
• Established external network across creative, cultural, lifestyle, and commercial communities, with experience unlocking high-impact brand opportunities.

Our Pledge

We are committed to fostering an inclusive workplace and do not discriminate based on race, religion, disability, colour, national origin, gender, sexual orientation, age, or marital status. We believe that Marshall thrives when our employees do, leading to better experiences for our consumers. We encourage applications from all over the world.

Degree Requirement: Not Specified

Visa Sponsorship Promising